Case Study: Tier 1 International Fibre Operator

Contract length: 24 weeks

Aim: To create a diverse, research-based, values-led, digital and face-to-face brand awareness campaign for new customers.

e50K provided our client with:

  • 20-page report including desk-based research, site visits and sales profiling tools to support an understanding of the lived experience of the end-users to increase sales.

  • Comprehensive digital and face-face communications strategy to increase brand awareness and support sales canvasing.

  • Signposting, planning and logistics for community events to support social and economic interactions in the local community and promote brand awareness.

Outcome: The creation of a diverse, research-based, values-led, digital and face-to-face brand awareness campaign for new customers from strategy to planning, logistics and delivery.

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